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Making Whirlpool Corporation More Sustainable, One Package at a Time

Packaging plays such a vital role in delivering products to consumers, according to VanBladeren. “We aren’t willing to sacrifice in terms of quality and performance, and that can present some challenges if you look at what is available on the market today with respect to materials, technologies, and end-of-life options. We may be defining the sustainability goals, but we need to work well with our vendors to succeed. It’s really encouraging to see the engagement across the organization, and now, growing and adding external collaborators too.”

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